AI and The Future of Marketing

Sandblogs

AI and The Future of Marketing

March 19, 2019

Mathew Sweezey, author and Principal of Marketing Insights at Salesforce, has recently put forth a series of compelling predictions about the future of marketing. He discusses the rise of the CXO (Chief Experience Officer), the continued proliferation of customer data (businesses will use an average of 45 data sources by…

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Why Every Day Is Ag Day by Kelly Loganbill

Sandblogs

Why Every Day Is Ag Day by Kelly Loganbill

March 11, 2019

I’m often challenged to share my “Ag” story. I don’t really consider it much of one. I grew up in a county that now has one of the highest populations in Kansas. We worked on my grandparents’ farm raising cattle and growing row crops for animal feed and put up…

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The One Thing about Social Media in Healthcare: Customer-First Mentality by Manny Cortez

Sandblogs

The One Thing about Social Media in Healthcare: Customer-First Mentality by Manny Cortez

March 5, 2019

The One Thing about Social in Healthcare: Customer-First Mentality by Manny Cortez Particularly in healthcare, having a customer-first mentality in all aspects helps drive social media approach, communication strategies, and overall relationships with consumers. Especially since most people are looking to social media to interact with brands when they’re looking…

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